Jess in the City

"Your Lifestyle Realtor"

-Jessica Caballero-

GA/FL REALTOR®

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About

Warm and outgoing with underlying analytical layers, Jessica Caballero is equally at home organizing a closet, structuring a deal that’s good for all parties or dishing on the best places to grab drinks and dinner. Driven to help her clients reach their goals and always with a plan to help you solve for x to get from where you are to where you want to be, she believes in the power of research, strategy and relationships to ease stressful transitions and make big changes, because she lives that journey every day.

Born in the Bronx, she came to Atlanta by way of South Florida just after the ’96 Summer Olympics and fully researched her second career in real estate before leaving her corporate career as a creative director. A graduate of Dave Ramsey’s Financial Peace University, Jess thoroughly planned her launch into entrepreneurship, structuring it to avoid risky financial moves, and she brings the same sensibility into every client relationship.

Using the skills she perfected in project management, creative thinking and emotional intelligence, Jess quickly established herself as a lifestyle REALTOR®, building a multi-faceted brand of concierge service that is rooted firmly in personal connections and a personalized experience. Using her design resources and background, along with her grasp of the nuances of the Atlanta market and her network of vendors, Jess caters to your unique style and needs while honestly articulating what you can expect and is personally available every step of the way.

Her commitment to white-glove service is exceptional. She has been known to step in and completely manage a listing within five days (from setting up the family in one of her Airbnb’s to organizing, staging and photographing the home), walk her clients through the sale process and then help them use the profits to upscale their former cramped lifestyle into a dream home that fully meets their needs.

Her strength as a REALTOR® lies in her combination of relatability, emotional intelligence and practical mindset. As a negotiator, she believes the art of real estate is found in empathy, understanding the needs and desires of all parties involved and structuring a deal where everyone wins. As a former creative director, Jess is a master of tailoring the perfect marketing plan to suit your property’s needs. Collaborative, creative and completely hands-on, Jess finds common ground with every client and is able to truly listen to the hopes and fears of buyers and sellers at any price point. Her goal is to build trust and lifetime relationships along with financial stability, and she enjoys advising clients as a friend, real estate professional, investor and entrepreneur even when she’s not selling them a house.

A passionate foodie and drinks connoisseur, Jess shares local recommendations via social channels and loves finding out her clients’ interests. Active in her community, Jess is involved with Habitat for Humanity and loves the Atlanta area for its community and its many opportunities to take a vacation without leaving home.

Member, Atlanta REALTORS® Association

Top Producer, Atlanta REALTORS® Association, 2020, 2021

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Jess in the City  Your lifestyle realtor.

Testimonials

Such an amazing experience! I was relatively new to the real estate process, as I hadn’t purchased or sold a home in over 15 years. I have heard stories about terrible agents and how difficult this process could be in general. Jessica was both professional and personal! Because of her incredible skill set we were able to list and sell my home in parallel with the purchase of my new home. Jessica’s deep knowledge of the process and depth of resources (Lenders, Appraisers, Contractors, Movers, etc.), allowed for this all to be coordinated and closed in an efficient and timely manner. She never made me feel uncomfortable and helped me every step of the way! Jessica made both the selling and buying my new home a breeze! I highly recommend her.
Justin
Jessica is the full package. Buying, selling and finding a house at the top of the market was not an easy task.. Jessica was very professional as well as personal…my stresses were high as (all) my criteria needed to be met. Jessica is not only a fantastic realtor, she is an excellent support system. ANYTIME there was a house we wanted to see Jessica moved fast as set realistic expectations about what we would face. She negotiated and helped us to obtain the house of our dreams, working hard to make sure things like repairs were fair. Jessica and her team are amazing and I would highly recommend them to anyone looking to purchase or sell your home, you won’t regret it. She is a hard working professional who really cares for her clients. She is honest and forthright- no games. She kept me in the loop at all times and answered all of our questions, if she didn't know them she went out of her way to assure we were armed with all the details and analysis we needed to make a educated purchase and sale.
Kristin
My husband and I have had the best experience with Jessica. She remained professional and dedicated along the way. We hit the ground running as soon as we listed our home. Jess was spot on with our listing price to draw in the most offers. She was knowledgeable on how to put in a competitive offer on buying a home as well. Selling and buying at the same time isn't stress-free by any means, but Jess always made herself available to help make the process smoother or provided was to put my mind at ease. My calls were always answered by the second ring, and with the most welcoming, "Hello Valerie!" Making me feel like her only client! I really think she sets the standard for how working with a realtor should be.
Jessica helped me both with the purchase and the sale of my condo. She has a very pleasant personality and is pro-active, persistent, creative and invariably energetic. I am very impressed with her willingness to go the extra mile (or miles in my case!). I purchased and sold my place while I was abroad and Jessica arranged everything including overseeing necessary repairs and upgrades. She was critical in interacting directly and constructively with the Chair and the management company of the HOA in getting clarity for the buyer on the state of the building and was even able to arrange for financing for the buyer. I highly recommend her!
Jessica Caballero is truly a gift to her profession. After much deliberation I finally decided to sell my condominium. Jessica advised me up until the decision was made and handled the process with sheer professionalism and expertise. I gave her full reign in terms of renovating the place to optimize my selling power and I was delighted with the outcome. She and her team are very talented and I remained informed every step of the way. I have had visits to the grocery store that were more stressful! I would absolutely use her and her team again in the future.
Jess was absolutely fantastic. I needed an expedited listing and showing timeline, and she handled it perfectly. I went under contract with a great offer within 3 weeks of contacting her saying I wanted to sell (quite impressive to me that she could coordinate professional cleaning, photography, creating the listing, and using her network of professional contacts to get showings started in such a short amount of time). She made the process so easy, and she's even offering to help with recommendations on buying agents in the state I am moving to. I highly recommend her services!
Best realtor ever! Jessica responded immediately and worked with my challenging schedule since I live out of state. She absolutely looked out for my best interest. The purchase of my new home was so incredibly smooth because of her, which I greatly appreciate! I will use her for all of my realty needs in the future and would highly recommend her!
We had the absolute pleasure of working with Jessica Caballero on the sale of our home and the purchase of our new home. How did we find her? We didn't. She found us. The first impression she made on us was a marketing flyer demonstrating she did her homework, wanted our business, and was polished and thoughtful.
Everything she did from that first contact continued to build on that first impression. We listed within weeks of our first conversation (it would have been sooner but we had holiday travel and things to PURGE). She managed everything leading up to the sale including helping us declutter for the amazing photographs that were taken. Oh and not just photos - drone shots. We knew how special our place in the mountains was, and Jessica marketed it flawlessly.
By the end of our first weekend, our home had been visited over a dozen times, three times by one couple who made an offer and we went under contract.
It was great and fast and left us with a new challenge - now where do we go? Jessica to the rescue. She listened intently and understood our priorities for our next home, then delivered. We found and had an offer in on our new home within two weekends of looking.
It was great and fast and left us with a new challenge - now where do we go? Jessica to the rescue. She listened intently and understood our priorities for our next home, then delivered. We found and had an offer in on our new home within two weekends of looking.
The special sauce Jessica brings with marketing, selling, and helping us find a new home isn't where it stops. We had unique situations with both our buyers and our sellers that had us - at times.- wondering what we'd agreed to and if we were on another planet. Through it all, Jessica was calm and professional, navigating some truly wild conversations.

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